What is a backlink?
The more quality backlinks a site has, the more powerful and reliable it will be from the perspective of search engines such as Google.
In fact, it can be said that quality backlinks are one of the most important factors in ranking websites in search engine results.
In order to be seen in the results of search engines, in addition to ordering content,
you should also pay special attention to the external SEO of your site. Buying backlinks is
one of the best ways to improve the ranking of words.
Therefore, if you want to have a strong presence in today's competitive environment and
achieve higher positions and ranks, you must first be able to be seen on web pages.
One of the best ways to be seen is to build high-quality links, because ordering high-quality backlinks will get you to the first pages of Google in the shortest time.
What is a backlink?
A link from one site to another is called a backlink. In other words, site A links to site B and thus transfers power and credibility to site B.
Backlink is one of the most repeated words among SEO professionals because it is known
as one of the most important factors of SEO.
As we know, backlinks are very important from the point of view of search engines,
that's why most website managers and SEOs build or buy backlinks in order to get better
rankings in the results and surpass competitors.
Introducing the types of backlinks
There are two types of backlinks that are given from one site to another site: follow backlink and nofollow backlink.
A follow backlink is a backlink that has more value and credibility than a nofollow backlink and transfers power and credibility to the destination side,
but in contrast, nofollow backlinks have relatively less value and credibility, but this should be noted.
that in the link building process, the ratio of follow and no-follow backlinks for each site should be normal,
because the abnormal ratio of follow and no-follow backlinks will cause search engines to be sensitive and the site to be penalized.
The effect of backlinks on site SEO
As we know, backlinks are very important because they have a high impact on SEO and improving site rankings.
A site needs to gain credibility in order to get a good rank and position in Google results.
Buying backlinks is one of the best ways to increase the credibility of the site and increase the ranking in the results.
It should always be noted that backlinks have an impact on rank growth if the site's
internal and technical SEO are in good condition.
Buying backlinks if the site's internal SEO condition is not good is like pushing a silent car uphill.
In general, it should be said that the process of link building is very sensitive and should be
done according to the appropriate strategy and plan in order to achieve the best results.
Why do we need to buy backlinks?
Always getting a better rank in the results of search engines like Google is the concern of many online businesses.
Many factors are involved in the ranking of your site in Google results, one of the most important of which is having high-quality and reliable backlinks.
Buying backlinks has many benefits for a website, we will discuss them further.
Site rank promotion
Improving the ranking of the website in search engine results is one of the most important advantages of buying backlinks.
If the backlinks of your site are made fundamentally by yourself or an experienced team, after some time you will see a significant growth in the rankings of your website.
Backlinks allow you to see the growth of keyword rankings in Google results in a short period of time and surpass your competitors.
The more high-quality backlinks your website has, and the more reputable websites link to
you, the higher your website's credibility will be, naturally, you will see the site's rankings improve.
Powerful branding
The brand represents the identity of a business, the better this brand is known, the better for a business because it builds trust and increases sales.
Buying a backlink and registering it with a brand name will make your brand name visible and get a lot of credit.
If you can get backlinks from many reputable websites and repeat your brand name in them, in addition to transferring a lot of power and credibility to your site, your business brand will also be better known. Brand recognition increases the credibility of the site and the trust of users.
Increasing index speed
One of the problems faced by many sites in recent times is that the contents and pages of the site are not indexed. Ordering backlinks has a very good effect on the speed of the index and makes the pages of the site to be indexed faster and get a better rank.
Many managers and professional SEOs have solved the problem of not indexing the content and pages of their site by ordering backlinks and registering them on various sites, including social media. Backlinks of the Social Signal type are very effective in this field.
Overtaking competitors
If you check your competitors on the first page of Google, you will see that one of the reasons for their better ranking is having strong backlinks. Just as you order backlinks for your website, competitors also build links to improve the ranking and growth of their website.
For this purpose, it is always suggested to have a proper plan and strategy for external SEO and link building of your site, and in addition to competitor analysis, build high-quality backlinks so that you can outrank your competitors.Take action and rank higher than them in Google results.
The difference between follow and no-follow backlinks and their effects
In general, links are divided into two categories: follow (follow) and nofollow (nofollow), which have differences with each other, which we will examine further.
By default, backlinks are "follow", which means that the linker confirms the credibility of the link and our site.
In a follow link, no special characteristics can be seen in the code and the appearance of the link remains in its normal form. Follow links are the links that are valuable from Google's point of view and can affect the ranking of the website, and we need them in website SEO!
On the other hand, we have "nofollow" links, which Google values almost nothing. The difference between follow and no-follow link is in its structure. A nofollow link is created when the word rel=nofollow is included in the link structure. That is, by adding this phrase to a follow link, you can turn it into a no-follow link. By doing this, you tell the search engines that you have no approval or disapproval on the link. In general, in many situations, using a no-follow link can be effective in order to avoid Google's penalty.
Social media links, blog comments, and Wikipedia backlinks are all nofollows.
Naturally, since only follow links transfer the value of the source website to the linked website, then you should look for follow backlinks to improve your websites SEO. At the same time, having only follow links can look unnatural to search engines. In fact, nofollow links can also indirectly affect your rank!
The effect of anchor text on backlinks and SEO
Anchor Text is the visible and clickable text in a hyperlink. In modern browsers, it is often blue and underlined. that these properties can be changed.
Some people also know anchor text as link text or link title. The words in the text of a link help search engines to better understand the topic of a site's activity and show it in the search results.
Links in the text tell search engines when users search for the phrase mentioned in the anchor text; It considers the website it is linked to as the best page to search for that term.
When you receive multiple links for one page from a certain page, it is better to follow only one of them that has a more targeted anchor text and the other links should be unfollowed.
Our suggestion is to not use general titles like "click" or "read more" in your links as much as possible. and instead of them from "keyword"; "keyword along with other text"; "Website name" (text containing the brand name); "website address"; Use "brand name" and...
Factors affecting the quality of backlinks
Backlinks are considered to be a means of influence in optimizing or minimizing (!) site ranking, and just as good backlinks can improve your site's SEO, on the other hand, bad backlinks can harm your site's SEO. Due to the importance of this issue, we will state some things that will help you distinguish between the two.
Briefly and usefully, it can be said that a link that was placed on a site at your request or for which you paid a fee is considered a relatively bad link, and on the other hand, a good link is a link that users have voluntarily placed on their site. Put. Therefore, the following are the characteristics of a bad link:
Link to the main page: If all the backlinks are to the home page of your site and are not linked to a specific article or article from your page, then these backlinks are considered bad.
Linking to the site from weak and low-ranked sites: Linking from low-quality or spammed
sites not only does not increase the rank of your site, but also causes serious damage to it.
Frequent linking of website anchor text:
When you pay for your backlinks, you expect the site manager to place your site address frequently.
But you should note that the backlinks taken in this way are not good. Linking to another website for a keyword has the same result.
Therefore, backlinks that are created naturally by the author or site manager to your site
with a text and phrase related to your site are called quality backlinks. These backlinks
should not come from spam sites, the number of outbound links of that site should not be
very high, it should not come from a site with very low credibility that looks like spam, the
linking site should not be very foreign to your site in terms of subject matter, and...
How to get natural backlinks?
In general, we can say that a natural backlink is a link that is created naturally and
improves your position in search engine results.
There are different ways to get or build backlinks, the naturalness of which depends on
criteria such as the validity of the domain, the quality of the content provided, the time the
link was created, the age of the domain, the number of outgoing links, the IP address of
the site, etc.
Is getting SEO backlinks white hat?
White hat SEO refers to a set of site optimization techniques that comply with the rules and
regulations of search engines, especially Google.
In SEO or white hat optimization, we try to improve the ranking of our site in search engine
results pages by maintaining the conditions and rules and techniques defined by Google.
Exactly the opposite of what happens in black hat SEO or illegal SEO methods.
Backlinks are one of the things that Google examines when scoring, and you should be
especially sensitive to it.
The type of link and the content of the link (whether or not it is related to your articles) is
one of the things that you should consider,
and the more important thing is that you should do something to get links naturally in
It means that other sites will create links for you because they know you. Other sites may recognize you as a result of advertising you have done for your site.
The rise and fall of credit depends on the credit of the site that links you.